J. Cole’s latest album“4 Your Eyez Only” was only released on Friday and is already expected to sell between 400,000 and 500,000 copies in its first week!
Despite not having any musical features, and doing hardly any marketing for the album, Cole has already managed to nab the #1 spot on Billboard 200 chart.
The 10 track album centers around the story of his late friend named James McMillan Jr. who got caught up in the streets and was eventually murdered.
Cole has yet to confirm if the album is fiction or not, but the entire album seems to be a retelling of McMillan’s life by Cole to McMillan’s young daughter named Nina that he left behind.
On the album’s final track, Cole is heard revealing to the daughter that McMillan told him to communicate his story to his daughter.
It must be the album’s deep story that has hip hop lovers across the world hitting the download button, but Cole has just landed himself another number one album with NO musical features.